Tony Nourmand
Boxtree. 2001.
Large format hbk. 207 pages. £30.
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![]() It is a treat to the eyes to see how Bond has been marketed throughout the world from his first adventures in Dr No to The World Is Not Enough. The early Sean Connery posters use colourful sketchy illustrations almost like pulp fiction book covers, whilst the latest have photo-realistic representations of the main characters. The certainty of all of them is that they will include half-naked women and variations on the 007 logo. A foreword by Professor Christopher Frayling of the Royal Academy of Arts gives a brief summary of how the poster artwork has evolved, and Nourmand supplies a summary for each film and the background to its publicity campaign. He also shows posters designed specially for Bond festivals, and he gives us the profiles of the main Bond artists. This is really a book to look at rather than to read. I found the Roger Moore 1970s and 1980s posters the most evocative, you can marvel at his flared trousers or at how they got away with using some very raunchy images. The campaign for the post-Star Wars Moonraker (1979) even put him in a tin foil spacesuit before they brought him back to earth. For a Bond fan you must own this book even if you have to battle SPECTRE for it. For more about Bond go here.
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